http://didilutzpr.com/blog/2009/04/swine-flu-another-pr-nightmare/ Exploring the Truth in Public Relations Thu, 09 Sep 2010 22:39:06 +0000 http://wordpress.org/?v=2.7.1 hourly 1 http://didilutzpr.com/blog/2009/04/swine-flu-another-pr-nightmare/comment-page-1/#comment-742 Robert Sun, 03 May 2009 17:41:22 +0000 http://didilutzpr.com/blog/?p=70#comment-742 Great historical example of how media outlets can definitely impact the already worried traveler. The PR machines of Travel, Tourism, and Hospitality ought to be gearing up their efforts and further avoid their disappointing fiscal year projections. Being at a top convention/meeting destination, the Swine Flu has currently reduced group room expectations for May & June. Time will tell if the media continues put the Swine Flu on their immediate agends and cripple these areas. Great historical example of how media outlets can definitely impact the already worried traveler. The PR machines of Travel, Tourism, and Hospitality ought to be gearing up their efforts and further avoid their disappointing fiscal year projections. Being at a top convention/meeting destination, the Swine Flu has currently reduced group room expectations for May & June. Time will tell if the media continues put the Swine Flu on their immediate agends and cripple these areas.

]]> http://didilutzpr.com/blog/2009/04/swine-flu-another-pr-nightmare/comment-page-1/#comment-740 George Wed, 29 Apr 2009 15:05:32 +0000 http://didilutzpr.com/blog/?p=70#comment-740 I think that this is an excellent example of how much the news cycle works. There are already "swine flu" trackers on the internet showing where the disease has spread etc. From a PR perspective, I think it would be very interesting for you to track how the company that owns the pig farm widely regarded as the "ground zero" of the swine flu is dealing with the aftermath. They are apparently issuing statements, but that's about it... I think that this is an excellent example of how much the news cycle works. There are already “swine flu” trackers on the internet showing where the disease has spread etc. From a PR perspective, I think it would be very interesting for you to track how the company that owns the pig farm widely regarded as the “ground zero” of the swine flu is dealing with the aftermath. They are apparently issuing statements, but that’s about it…

]]> http://didilutzpr.com/blog/2009/04/swine-flu-another-pr-nightmare/comment-page-1/#comment-739 Maryanne Tue, 28 Apr 2009 17:26:21 +0000 http://didilutzpr.com/blog/?p=70#comment-739 I posted this to Twitter! #swineflu! I posted this to Twitter! #swineflu!

]]> http://didilutzpr.com/blog/2009/04/swine-flu-another-pr-nightmare/comment-page-1/#comment-738 marissa Tue, 28 Apr 2009 17:10:04 +0000 http://didilutzpr.com/blog/?p=70#comment-738 I think news cycles go through this process with most big headlines. I also think that it is partly to influence ratings, selling enough papers, gaining web subscribers to a newsfeed. I agree with you on how much this swine flu story might get much more panic-striken before it rests, particularly because it has to deal with public health, just like you mentioned. It's important to understand the differences of exaggeration of the meida, vs. actual facts and then try to form an opinion. I think news cycles go through this process with most big headlines. I also think that it is partly to influence ratings, selling enough papers, gaining web subscribers to a newsfeed. I agree with you on how much this swine flu story might get much more panic-striken before it rests, particularly because it has to deal with public health, just like you mentioned. It’s important to understand the differences of exaggeration of the meida, vs. actual facts and then try to form an opinion.

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